Friday, 31 March 2017

Studio Brief 03 - Creative collective

Members: Myself, Calum Cooke, Jen Lea, Alice Morris, Hannah Rottger, Anna Farmer.

We decided to collaborate together as a collective due to our similar ethos on design and similar views on life as a whole. We all know each other from working in the studio which will be beneficial when creating an output as we will all be in the same creative space.

Name: AWOL (All Walks of Life)

The name was created to represent our different styles and preferred aesthetics within our design work.

Myself - editorial/photography
Calum - illustration
Jen - photography/illustration
Alice - ethical practice/open to any style of design
Hannah - typography
Anna - traditional print

We met up as a group a few times to communicate our ideas on how as a collective we will express our work.

Ways of communicating our collective:

1. Publication (chosen idea)


  • create a publication that represents our different design aesthetics with a DPS each
  • links to social media to create exposure
  • ask peer students/creatives to be a part of the collective/to submit work to create a bigger community and bring more exposure for other students e.g. similar to Nest


2. Exhibition


  • display our work
  • local cafe/design studio


3. Social media campaign


  • create an online presence by displaying our work and collaborating on projects together 

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